Success. Simplicity. Satisfaction.
No burnout. No backing down. No settling.
Not a fantasy.
A decision.
THE LINE is a full-day, high-impact VIP experience for ambitious leaders who are done spinning and ready to move — clearly, confidently, and on their terms.
One day.
One room.
One strategic reset that changes how you lead everything next.
it’s time to make THE LINE
To put yourself first and claim the life you want without burnout, second guessing or settling.
You’ve built a version of success that looks good on paper - the title, the clients, the income, the life you’re supposed to be grateful for.
But you know you’re operating below your real standard.
You’re thinking bigger than your current role, business, or structure allows.
You’re questioning what’s next - not because you’re lost, but because you’ve outgrown where you are.
THE LINE is the in-the-room, all eyes on you VIP Day for leaders who want to stop circling and start moving - with clarity, conviction and a strategy that actually fits their life.
Corporate. Business. Hybrid.
If you lead - this is for you.
you don’t need
MORE NOISE
You don’t need more information.
You need clarity, conviction, and a plan you actually trust.
That’s what happens when everything slows down - and the focus comes back to you.
thE LINE is for you if
01
You’re at a crossroads in your leadership, career or business and want clarity fast.
02
You’re done working harder and getting less return - emotionally and financially.
03
You know your next move matters and you don’t want to guess it.
04
You want a thinking partner who will challenge you, steady you, and help you move decisively.
05
You’re done waiting to be picked and ready to choose yourself.
This is your strategic deep-dive to shift the game - in A day.
Inside THE LINE VIP Day, you get senior-level space, strategy, and support without the long-term lock-in.
you get:
01
1 FOLLOW-Up CALL
For when real life hits. I’m still here.
02
1:1 FULL DAY WITH LAURA
We go deep. No distractions, no generic fluff, simply truth, strategy and momentum.
03
4 weeks OF WHATSAPP support
For those WTF moments where you need eyes, ears or a sanity check.
04
LEAD CODE™ ACTIVATION
We’ll map your SELF, ATTITUDE, STRUCTURE and SUPPORT - the core of your next-level success.
Investment £2,000
(Payment plans available - because you’re worth investing in)
THE LINE moves you from spinning to strategic in one bold day.
YOU’LL LEAVE WITH
A clear, custom blueprint for what’s next
A grounded vision of success that fits your life
Boundaries that protect your energy and authority
Confidence to make decisions without burnout or second-guessing
A voice that’s clearer, stronger, and harder to ignore - including your own
imagine
THIS
You wake up, clear-headed and unapologetic.
Your calendar reflects your real priorities.
You’ve got control, confidence and white space.
You know what matters and you’ve stopped settling for less.
You feel seen. Supported. Seriously satisfied.
You don’t just look the part - you lead it.
Client Wins
THIS ISN’T JUST A RESET
It’s a reclaiming of how you lead, decide, and move forward.
You’ve earned your stripes.
Now it’s time to stop over-functioning and start directing your next chapter - with strategy, stamina, and spine.
This isn’t about burning it down.
It’s about building it better.
FOR WOMEN WHO WANT STRATEGY, NOT SPREADSHEETS AND RESULTS, NOT BURNOUT.
You’re leading something - a business, a career, a change.
You don’t need permission. You need a plan.
this isn’t for you if
01
You want surface-level pep talks and empty validation, not strategic action.
02
You’re not ready to invest time or energy into making a real change.
03
You’d rather keep spinning your wheels than shift gears, after all it’s safe.
04
You want someone else to fix it for you and give you all the answers.
05
You’re still waiting for permission and a fairy to grant your wishes.
If that’s not you? Let’s go. This is your moment.
it starts with THE SASS CODE
SELF
Know who you are at your core. Your values, your strengths, your non-negotiables. Your core. Your immoveable North Star.
ATTITUDE
Whatever happens, you decide how you respond to challenge, chaos or change. Confidence is a decision and it’s sexy AF.
structure
Create routines and non-negotiables that back you. Keep control and say “No” like a CEO, no b!+chiness and no people pleasing.
support
Let it in. You don’t need to be a self-claimed superhero. Hang your cape up. You’re not meant to do this alone. Delegate, outsource, lean in.
ask ANSWERED
-
That’s exactly why you need it. One focused day now saves you months (or years) of second-guessing. You’re not losing time - you’re owning it.
-
This isn’t a pep talk or personality quiz. It’s strategic, high-touch and built around you. No fluff. No filler. Just the truth, a clear plan, and support that doesn’t disappear.
-
Not at all. THE SHIFT is for the leader who is done shrinking. Whether you lead a team, a business or a vision, if you want more (and are ready to claim it), you’re in the right room.
-
I don’t and won’t leave you hanging. You get a follow-up call and 4 weeks of WhatsApp access so when life happens, you’ve still got me in your corner.
And if you want another option to carry on after the 4 weeks, let’s talk then. I’ll never leave you without an option of support.
meet Laura Joy, The One Women Call When They’re Done Shrinking
Your Wingwoman for What’s Next
From boardrooms to burnout and back again, I’ve rewritten the rules more times than I can count. I’m not just a coach. I’m the woman who’s lived the plot twists, rebuilt from rock bottom, and turned reinvention into an artform.
From shy schoolgirl to HRD to multi-6-figure strategist, I’ve led teams, built businesses, raised kids, and walked away from the ‘dream job’ that nearly broke me. So when I say I get it? I really get it.
This isn’t just my career - it’s my calling. And now I’m holding space for bold women like you to reclaim the career, confidence, and clarity you’ve worked too damn hard to live without.