Promote yourself.

7 Moves to Get the Role (and salary) YOU Deserve.

Stop waiting to be picked. It’s time to speak up, stand out and step into your next role without burnout, guesswork or guilt.

Here's what you’ll learn:

01

Being Brilliant Isn’t Enough

You’re great at what you do, but it’s not translating into recognition. This guide shows you how to shift from quietly capable to visibly valuable.

02

Brag Without arrogance

Talking about your wins shouldn’t feel awkward. Learn how to own your achievements with confidence and get recognised without feeling like you’re showing off.

03

Stop Earning It Quietly

Hard work isn’t always enough. If you’ve been waiting to be rewarded for simply doing more, it’s time to rewrite the rules  and make your value impossible to ignore.

04

Make Your Move Make Sense

If your next step feels unclear or uncomfortable, it’s not your ambition, it’s your positioning. Learn how to frame your move so it feels obvious to everyone, including you.

05

Make It Inevitable

Promotions don’t happen by chance - they happen by design. Use these moves to build unstoppable momentum and make your next step non-negotiable.

06

Get Seen Without Burning Out

Visibility shouldn’t mean working longer or shouting louder. Discover how to raise your profile strategically, without draining your energy or your evenings.

07

Lead the Room

You don’t need a new title to show up like a leader. Learn how to build presence, speak with authority and influence decisions - wherever you sit.

08

The SEVEN Bold Moves

These are the shifts that change everything - practical, proven steps to go from overlooked to obvious choice, without guesswork, guilt or burnout.

RESULTS in their words

  • Sarah

    “BEFORE THIS, I WAS STUCK PLAYING SMALL. NOW I’M SPEAKING UP, BEING SEEN AND FINALLY BEING TAKEN SERIOUSLY AT WORK.”

  • Joe

    “THIS GUIDE WAS THE WAKE-UP CALL I DIDN’T KNOW I NEEDED. CLEAR, BOLD AND EXACTLY WHAT I NEEDED TO MOVE FORWARD.”

  • Fiona

    “I STOPPED WAITING TO BE PICKED — AND STARTED POSITIONING MYSELF FOR WHAT I ACTUALLY WANT. TOTAL GAME-CHANGER.”

  • Olivia

    “PRACTICAL, POWERFUL AND NO FLUFF. I FEEL CLEARER, BRAVER AND WAY MORE CONFIDENT IN MY NEXT MOVE.”

meet Laura Joy, The One Women Call When They’re Done Shrinking

Your Wingwoman for What’s Next

From boardrooms to burnout and back again, I’ve rewritten the rules more times than I can count. I’m not just a coach. I’m the woman who’s lived the plot twists, rebuilt from rock bottom and turned reinvention into an artform.

From shy schoolgirl to HRD to multi-6-figure strategist, I’ve led teams, built businesses, raised kids, and walked away from the ‘dream job’ that nearly broke me. So when I say I get it? I really get it.

This isn’t just my career - it’s my calling. And now I’m holding space for bold women like you to reclaim the career, confidence, and clarity you’ve worked too damn hard to live without.

Get the Role and Salary You Actually Deserve

Download the free guide and start your promotion plan today.